Marketing - Lead

About the role

Excellent English, verbal and written communication skills (as you will be communicating with our international audience) while delivering a customer centric approach

We are looking for a talented Marketing Lead who is hands on and who lead a small team of professionals. The Marketing Lead will be responsible for overseeing and executing Red Piranha's strategic marketing plans and day-to day marketing operations. You will have strong interpersonal and project management skills, a keen attention to detail and cyber security industry knowledge.

Key responsibilities

• Oversee day to day operations to actively drive revenue growth, and ensuring the effective execution of advertising campaigns
• Assist in the development of marketing plans and campaigns, coordination of day-to-day content scheduling across all Red Piranha digital platforms.
• Assist in the execution of strategic marketing campaigns and promotional activities.
• Maintain marketing and social media calendars, EDMs and management of CRM database.
• Assist in the development and implementation of marketing campaigns, promotions and events and their execution on Red Piranha’s social media channels.
• Assist in developing and contributing content for Red Piranha’s website, social media, blogs, EDMs, newsletters and print collateral.
• Coordination and execution of internal marketing requests.
• Assist in developing, locating, and sharing industry-relevant and engaging content, including articles, PR, social media posts, write-ups, graphics, videos, and social ads to push through to Red Piranha’s multiple channels.
• Actively seek ways to improve customer engagement and lead generations via Red Piranha’s social media channels.
• Assist in the creation and editing of written, video, and graphic content.
• Assist in the production of live social media content for the Red Piranha’s events.
• Write press releases, media alerts and articles.
• Maintain the media database with up-to-date, relevant contact data.
• Assist with the development and launch of new products to market.

About you

• Excellent English, verbal and written communication skills (as you will be communicating with our international audience) while delivering a customer centric approach
• Excellent copy writing skills across multiple platforms and the ability to manage planning, development and execution of all internal and external communications.
• Marketing or communications degree, with 5 years + hands on, marketing and communications management experience, or similar leadership position
• Strong track record of driving operational efficiency and improving performance
• Experience in overseeing day-to-day operations while aligning with long term business goals, leading and motivating team  
• Understand the marketing ROI and reporting requirements
• Strong understanding of digital marketing.
• Excellent project management and time management skills.
• Ability to work as a part of a team or autonomously
• Strong customer service and problem-solving skills

Desirable

• Previous experience in a Cyber Security company, IT or similar relevant experience

Clearance Requirements

• Ability to obtain and maintain Police Clearance or Defense clearances